Day: August 11, 2023

a family of three, mon, dad and a child, in a fileld
Another way to look at the impact of the diversity of video-content on brand awareness ...
a man's hands on a computer
The recent BrandTrends survey, conducted in over 42 countries, shows that the distribution and content paradigms have shifted again in favor of the broadcasters. ...
a man holding a mini slot-machine in his hand
The Nuremberg Toy Fair of 2023 took place during the first week of February, and The BrandTrends Group took part! In case you were unable to participate, let us fill you in on what went ...
2 women with a VR headset on their head
The Nuremberg Toy Fair of 2023 took place during the first week of February, and The BrandTrends Group took part! In case you were unable to participate, let us fill you in on what went ...
a lot of items that have sale labels on them
Consumer’s interest to purchase a product always depends on the willingness to buy and the actual need for such a product at the time (and the money to pay for it, of course). The Entertainment ...
9 cans with "Pineapple chunks" and "Artichoke hearts"
The most well-known brands, the most favorites brands, the most desired brands ... All of these rankings are crucial for finding the most effective brands for driving penetration within a target audience. If a brand ...
many containers with paint
How to create customer engagement? You can't start designing or implementing a brand or a customer engagement strategy until you understand who your customers are and how they interact with your brand. ...
many wardrobes and one open
Every brand has the opportunity to implement engagement strategies that will benefit their current and prospective customer bases. An effective engagement strategy can prove critical to helping brands connect with customers in better ways that ...
a hand and a wardrobe full of cillinders on which there is an inscription: "Lasting Love"
Customers are getting more aware and attentive about what they buy and where they purchase it, which is now common knowledge. It's a fiercely competitive world out there, so breaking through to be noticed is ...
a woman in a supermarket with
You work as a product manager for a sizable consumer goods company, and you have been given the challenging duty of forecasting how well your items will perform over the forthcoming holiday season. The stakes ...
No more posts to show