Blog

Showing 1 - 4 of 89 results

kidults
"Kidults" is a portmanteau of the words "kid" and "adults," and it refers to individuals who are adults in terms of age but still maintain a strong interest in and engagement with various aspects of ...
In a world where entertainment brands dominate headlines, a quieter revolution is underway. Corporate brand licensing is fast becoming a strategic powerhouse—turning trusted household names into lifestyle statements. From automotive eyewear to gourmet kitchenware, companies ...

By Philippe Guinaudeau In a remarkable display of national pride, China’s animated film Ne Zha 2 has shattered global box office records, earning over RMB 12.4 billion (approximately $1.7 billion) in just a month. This ...

Exploring the unique trends, competitive dynamics, and growth opportunities in Italy’s licensing sector By Philippe Guinaudeau Italy is known for its rich history, stunning landscapes, and world-renowned cuisine. But here’s a surprising fact—unlike in most ...

How inclusivity and evolving consumer trends are now reshaping the industry By Philippe Guinaudeau France is full of surprises. While most people associate the country with fine wine, fashion, and the Eiffel Tower, its role ...

AI Technology Boosting Fragmented Datapoints
Introducing the Augmented Data Programme: A transformative leap in market research ...
brandtrens.ai improves market research

Discover new tools and enhanced features designed to deliver sharper, real-time insights—at no extra cost We’re thrilled to announce the latest enhancements to BrandTrends Group’s market research services in 2024, developed to provide you with ...