Category: Blog

kids with different light color clothes sitting on a bench
BrandTrends measurement covers individuals from 0 to 65 years old. This offers the opportunity to identify the most favorite brands worldwide among the total population. ...
a woman with a shopping bag
A license in the fashion industry provides the needed access to the selling of products without the proper transfer of ownership. This process allows the fashion brand to grow. The article is related to the ...
a doll house with Disney princess dolls
If you've never heard of Pop Mart, it's time to get familiar with this Chinese lifestyle brand that has taken the world by storm in recent years. From its unique and innovative approach to design ...
a photo from a region from india
India is the second most populous country in the world with a population of over 1.3 billion people and has 22 officially recognized languages. India has also a rich cultural heritage, with influences from its ...
multiple flags
Latin America is a region with a rich cultural heritage, significant economic power, political importance, and environmental concerns. Its impact on the world is felt in various ways, and the region's future is closely linked ...
a children party, where some girls play with baloons
The licensing market for children aged 0 to 14 is a dynamic industry that constantly evolves to cater to the ever-changing preferences and interests of young consumers. BrandTrends Group, the leading market research agency specializing ...
a black and white photo of a part of a city
Needless to say, the lockdown has sent reverberations through society which have percolated into our consumer behaviors and greatly influenced the way we interact with brands and businesses worldwide. The primary driving force behind this ...
a group of people including: 2 mean 2 women and 2 children
Do you want to know why some products are popular with both children and adults? BrandTrends looked into how to increase cross-generational appeal and popularity... ...
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